We’re excited to announce a powerful new feature for your visibility: you can now run multiple campaigns at the same time!
This update gives you greater control, flexibility, and reach, allowing you to target different directories, services, or locations with customized budgets for each campaign.
Think of it as creating personalized strategies for different markets, all from one account.
Here’s everything you need to know to get started with this feature, from setting up campaigns to optimizing their performance.
Step-by-Step guide to running multiple campaigns
1. Access the visibility campaign tool
Log into your Sortlist account.
Navigate to the "Visibility" section in your dashboard.
Click on "Create New Campaign" to get started.
2. Define your campaign objectives
Each campaign should target a specific directory based on:
Services: Focus on the expertise you want to promote (e.g., branding, web development).
Locations: Target specific geographical areas to connect with clients in those markets.
You can create separate campaigns for each service or region you’d like to focus on.
3. Set your budget
Customize the budget for each campaign based on its priority and expected ROI.
For example:
Campaign A (Web Development in France): €10/day
Campaign B (Branding in Germany): €5/day
4. Launch and monitor performance
Once your campaign is configured, hit "Activate" to launch it.
Use the performance dashboard to:
Track metrics like clicks, visibility, and profile traffic.
Compare campaign performance to identify which directories or strategies work best.
5. Adjust and optimize
Edit campaigns anytime based on performance insights.
Reallocate budgets to the campaigns delivering the best results.
Why use multiple campaigns?
Wider reach
By running campaigns for multiple directories at once, you can connect with more potential clients who are actively searching for services you offer.
Tailored targeting
Customize each campaign to meet the unique needs of a specific audience, service, or region, ensuring your message resonates with the right people.
Better ROI
With granular control over budgets and targeting, you can maximize your return on investment by focusing on what works best.
FAQ: your questions answered
1. How many campaigns can I run at once?
There’s no limit! You can run as many campaigns as you need to target different directories, services, or locations.
2. Can I pause campaigns individually?
No. You can’t pause each campaign separately from your dashboard. We might release this feature later on.
3. How do I know if my campaigns are performing well?
Your performance dashboard provides metrics, including clicks, profile visits, and visibility.
4. What happens if I exceed my budget?
Sortlist ensures that your campaigns run within the budget you set. Once the budget is exhausted, the campaign will pause until you top up.
5. Can I target multiple services or locations in one campaign?
Yes, you can, but we recommend keeping each campaign focused on a specific service or location for better efficiency. This allows you to tailor your budget, messaging, and targeting strategy more effectively.
If you need to target multiple services or locations, creating separate campaigns will help you optimize your visibility and results.
Ready to get started?
Don’t miss out on the opportunity to expand your reach and tailor your visibility strategy. Set up your first multi-campaign today and see the difference it makes!
If you have further questions, feel free to contact our support team at hello@sortlist.com.
We’re here to help!