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What type of clients use Sortlist to find an agency?
What type of clients use Sortlist to find an agency?

These are the clients you could meet through Sortlist.

Melania RANAIVOELISON avatar
Written by Melania RANAIVOELISON
Updated over a week ago

Sortlist has a very large scope of clients:

  • Start-ups,

  • SMEs,

  • Corporations,

  • Public companies,

  • Governments,

  • Associations,

  • Etc.

However, the average company size of a client using Sortlist to find an agency is a small-to-medium enterprise.

Types and industries

Furthermore, we have a good balance between B2B and B2C clients, with a great variety of industries in which those clients are active:

  • FMCG,

  • Retail,

  • Banking,

  • Finance,

  • Pharmaceutics,

  • Human ressources,

  • Luxury goods,

  • Education,

  • Energy,

  • And much more.

To give you an idea about some of the big names who found an agency through Sortlist, here are a couple of examples:

  • Audi,

  • Red Bull,

  • Unilever,

  • LVMH,

  • New Balance,

  • Bridgestone,

  • Kinepolis,

  • Aliaxis,

  • Greenpeace,

  • Decathlon,

  • Yamaha,

  • Etc.

💡 Important tip: usually, these big names find their agency on Sortlist by directly searching and comparing agencies on relevant directories, rather than by filling a briefing.

What does this mean? It means that if you want to maximize your chances of working with a big name, we highly recommend investing on the Visibility Module, to make your agency appear on directories matching your expertises.

Watch this video to learn more:

The kinds of collaborations you can expect

Usually, clients come on Sortlist to find an agency for two kinds of collaborations.

Project-based collaborations

In this case, the client is looking for a partner in order to reach a specific goal, with a specific deliverable:

  • A new logo,

  • A new website,

  • An advertising campaign,

  • Etc.

Long-term collaborations

In this case, the client is looking for a partner to work with on recurring tasks and has a monthly / yearly budget to invest.

For example:

  • An SEO agency to boost its website traffic,

  • A social media agency to animate its socials,

  • A content marketing agency to publish weekly content,

  • Etc.

This means that the types of budgets we see on Sortlist can go from 1.000€ to above 1M€.

Of course, the budgets differ from project to project and from client to client. However, on average, the budget size we receive is approximately 35.000€.

A couple of examples

Still hesitating to use Sortlist to grow your agency?

Here are a couple of clients that used Sortlist to find their agency: contacted us to find a long-term partner to completely rebrand their company. The allocated budget was 700.000€ and we successfully connected this client to one of our branding partners.


Zespri reached out to us to find an all-round advertising agency, with a budget of 300.000€, and we connected them to one of our top-ranked advertising agencies.

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