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Contacting leads using Overloop

How to connect Overloop from Radar and send your leads' contacts into outreach campaigns.

Written by Kevin Boyer

Overloop is Sortlist's outreach tool. From Radar, you send a company's contacts (the decision-makers) into an Overloop campaign and reach out by email or LinkedIn.

Connect Overloop

The first time, connect your Overloop account:

  1. On a company, click Send to Overloop (the icon on the table row, or the button at the bottom of the panel).

  2. In the "Get started with Overloop" window, click Connect Overloop.

  3. You're taken to Overloop: if you already have an account, you're signed in; if not, you create one, prefilled with your Sortlist details.

Set up a new account

In the Overloop onboarding, when asked how to source your prospects, choose Contacts from Sortlist. You'll send them from Radar later. Finish the setup and your first campaign is ready.

👉 New to Overloop? The Overloop help center has step-by-step guides.

Send contacts to a campaign

Once connected:

  1. On a company, click Send to Overloop.

  2. Select the contacts to enroll and the campaign.

  3. Click Send.

This only works for companies where Radar found contacts (see Understanding Radar).

Tips

  • Create separate campaigns per segment (industry, service, location) and tailor your pitch.

  • Turn on autopilot to reach out automatically as you enroll contacts.

  • Review your results regularly and improve your messaging.

See Overloop's campaign best practices for more.

More with Overloop

Your Overloop account does more than follow up your Radar contacts: you get access to all of Overloop's features, including a database of over 450 million professionals to find new prospects.

New accounts start with a free 14-day trial. After that, a paid Overloop subscription is required, from €69/month. Questions about Overloop? Contact support@overloop.ai.

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